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Are you still getting $0.01 clicks from your AdSense campaigns? Well that’s a bummer. If you’re laying out your ads wrong (relative to the rest of your website, that is), or if you’re slapping AdSense codes on low-cost keyword sites, then you’re probably just wasting your time, effort and money.

Here we start some tips that can help in increasing your AdSense conversion rates. Hopefully, with these, you can bring up your revenue per-click to a level that’s reasonably high enough for your needs.

Choose the most profitable keywords. I remember there used to be a time when health and medicine-related keywords paid out best. Some pay out $60 or even more per click. However, these may not exactly be profitable because even if a click may be worth a lot, you’re most likely to get very few clicks from these, if at all! For instance, here’s something from xedant.com that says the best-paying keywords are not exactly the most profitable. “Selling structured elements” may pay $64 per click, but no one ever clicks them. So you get nothing if you optimize for this.

The best keywords are those that don’t exactly pay too much, but people click a lot. You should get a good balance between keyword quality and likelihood of people clicking on your ads.

For instance, the keyword insurance pays out $17 per click. But with about 50,000 clicks per day, you can earn close to a million dollars. Hotels might get just about $3 per click, but with 200,000 clicks, it can pay out about $700,000 per day.

Of course, these are just estimations, and not exact figures. But the trends are from observation. So even if you have the most high-paying of keywords, it might pay to rethink your set-up and switch to those keywords that pay less per click, but get more attention.

If you’re a blogger, chances are you’ve heard of AdSense, which is by far the most popular contextual advertising system today. What makes AdSense popular among bloggers is, for one, its ease-of-installation and use, and secondly, since it’s compatible with most blogging packages available. This includes Blogger, which is also owned by Google. Blogger even has AdSense setup built into its blog editor.

However, there are several things to consider when starting out. You cannot just plaster ads all over your blog in the hopes that you’ll earn a few dollars because chances are you will probably earn very little if your AdSense campaign is not well planned and well executed. Here are a few tips when you’re just starting out.

Are you willing to adjust your blog’s design and layout to give space to ads? Not all bloggers are sensitive about design. But do consider that once you put in ads on your sidebar or main body (or anywhere for that matter), you will have to include additional design elements to your blog. If done improperly, your site can even appear cluttered with AdSense ads! Also some bloggers would rather have their ads unobtrusive, so the focus would be the main content. Others prefer the ads to be the first thing that a reader sees–this can bring in more clicks (and more money!) but at the expense of your readers being directed elsewhere once they click.

Is your traffic good enough? If you just started blogging recently, then you might want to increase your readership first before putting ads on your site. You can usually expect a clickthrough rate of less than 10% (and anything very high would look suspicious to Google and you might get banned). You might just get frustrated if you don’t get the clickthroughs and the revenues that you’re aiming for, if you have low traffic.

One good rule of thumb in forecasting monthly revenues is using the daily page views x a theoretical clickthrough of 3% x $ 0.10 per click (this is highly dependent on your topic/keywords/niche!) x 30 days. So if you get 500 page views per day, your estimate would be $ 1.50 per day or $ 45 per month. But since the AdSense minimum is $ 100 before releasing a check, you better target $ 100 per month at least. And for this you would need about 1000 page views per day.

The other day, we started with part one of our tips on AdSense monetization for beginners. This means if you’re just starting out with trying to monetize your blog (or any website, for that matter), there are a few things you have to consider, such as aesthetics (meaning you cannot just plaster ads around your site), and traffic (meaning the more traffic you have, the better revenues you get).

We shall continue with our tips, and aside from deciding whether to indeed include ads on your site, you should consider how to make these effective, and you should learn how to experiment.

Experiment with layouts and color schemes. There are two schools of thought when it comes to AdSense design and laying out. One, some people seem to click more when the ads look like they’re part of the site’s layout. Two, others seem to get more clickthroughs when the ads are more visible, such as when they are contrasting with the site’s layout.

Most would advise beginning AdSense users to follow the AdSense heatmap when it comes to laying out.

AdSense heatmap

Still, this is very much dependent on your target audience, and the general design of your site. One good rule of thumb is to determine what looks good yourself, and to ask feedback from others, whether your ads are acceptable. If they stand out too much, you risk making your site ugly. If they blend in too much, people might not click on them. The right balance would make your readers think your ads are part of your site’s layout (as sponsors) and would generate enough interest for clicking.

Use channels to determine performance. We say this time and again, and we’re stressing it once more. One mistake of beginning AdSense users is lumping everything into one channel (the main one). This way, you won’t be able to determine the performance of each ad. Using custom channels will help you know which ads are clicked the most, and which ads earn the most per click. This way, you can take out the least performing ones, so you’ll have better earnings from the ads that perform well.

Also, channels would be very useful when you’re still experimenting with moving around your ads in the layout, or when changing color schemes. You can assign a channel per design, so you can determine with the actual earnings which give better results.

Lastly, be patient! Give it time. AdSense adjustments may not take effect instantly. Well, design changes will take effect as soon as you paste in the code and publish the new design. But what’s more important is how your readers react to your ads–whether they click more, and whether you get more dollars per click.

AdSense is a complex animal. And publishers should know this. Because of the contextual nature of the ads being delivered to your site, blog or portal, you are sure that the ads generated by AdSense are relevant. But they don’t always pay out the same in terms of per-click earnings.

Some advertisers bid high for a certain keyword, while some bid lower. And those that bid higher usually get the top spots and appear more often on relevant webpages. What does this tell us? We should lay out our sites such that the first AdSense unit that appears would be the one that readers tend to click the most.

In simpler terms, make sure that your highest-earning ad units appear first in your site’s HTML, to ensure that the clicks would have higher payouts.

Do consider that with today’s web design technology–meaning CSS–it’s not always the code that comes first that appears first when the browser renders it. Conversely, not everything that’s on the top of a webpage appears on top in the HTML.
How to make sure the highest-paying ads appear on the best-clicked parts

If you’re new to contextual advertising, you can first use the AdSense heat map to try good placement of ads.

But if you’re more experienced, you should use custom channels to identify each ad unit on your site, so you can learn which areas of your site attract clicks more.

Then after a few days (weeks, or months) of data gathering, you can then design your layout such that the code pertaining to the highest-clicked ads are positioned first in your HTML. This can be a little tricky, since you would need some knowledge on CSS–maybe you can ask for help from a designer friend.

Take the case of two-column blog themes, for example. Let’s assume that the ad on the left sidebar is clicked more often than the ads on the main body (the right wide area). In some themes, the actual HTML code for the left area would come before the right (and this is intuitive), but in some cases, the wide area on the right comes before the left narrower area. This means the ads on the left area, which you would think to come first, would actually come after those on the right area.

Same goes with floating design elements, that might include ads. Being positioned at top doesn’t mean it’s actually on the top part of the HTML code.

The trick here is to make sure that your best-clicked ad unit comes first, so that AdSense also generates the highest-paying ads. It’s a good combination of high clickthroughs and high per-click earnings.

You’re tired of $0.01 clicks, aren’t you? Well, go and improve your per-click earnings!

(PRLEAP.COM) Office Planet, the London based Serviced Office specialists are supplying free advice to anyone looking for Serviced Offices to let London. Their website, www.office-planet.net includes a comprehensive guide for anyone considering serviced offices or any other business premises�, and is accessible to anyone with an internet connection. The advice, which most serviced offices agents would only offer to clients, includes advice directed at entrepreneurs looking to start up a business, tips for designing a more productive office and even feng shui tips.

The site also includes a glossary of terms used by real estate and estate agents, all aimed at providing clients with a clearer view of the processes surrounding their deals with Office Planet when renting serviced offices Soho, serviced offices Mayfair or serviced offices elsewhere. Their hope is that through a clearer understanding of the work being undertaken, clients will be aware of the value of the services they are receiving and the competitive prices offered by Office Planet.

Office Planet was created to provide real estate and outsourcing services to providers of flexible and serviced office space. They strive to improve the experience of the end user by assisting clients through all stages of the serviced office acquisition process. A collection of testimonials on their website reveal how highly their clients think of the Office Planet staff and how smoothly their serviced office London deals have gone.

For more information about Office Planet please visit http://www.office-planet.net or contact enquiries@office-planet.net

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(PRLEAP.COM) According to overseas property investment specialist Select Property, Marrakech, Morocco, looks set to be the next big investment hotspot. Select Property is currently offering traditional apartments and riads, and estimating 141% return on investment by completion in April 2009. These projections support the company�s claim that Marrakech is set to become the next Dubai, where comparable properties which sold for £60,000 in Dubai 4 years ago are now worth in excess of £140,000.

With investment potential high Select Property believes their latest development will receive huge interest. The Atlas Golf Resort is situated on an 18-hole golf course and comprises 1, 2 and 3 bedroom apartments, each with their own private garden or terrace, as well as authentic 2, 3 and 4 bedroom riads. Atlas Golf also includes a 4 star Marriott hotel, 4 star and 5 star hotels, clubhouse, restaurants, shops and swimming pools. The golf course will be one of 10 in Marrakech operating by 2010, another driver boosting rental potential and property prices.

According to Managing Director of Select Property, Mark Stott, �Atlas Golf Resort, and Morocco as a whole, have all the elements required of a strong investment opportunity with many similarities to early Dubai. Both leaders share a vision for the prosperity of their nations, low land prices and labour costs, as well as the government�s determination to bring in international investment means that property investors can buy investment property in Morocco at prices far lower than they encounter in any established European market.”

�In addition, the Morocco property market tax situation is favourable. Capital gains tax is low and runs between 0% and 20%, inheritance tax in Morocco is 0% when assets are transferred to another family member and there are no annual property taxes to pay for the first 5 years that you own real estate in Morocco making it a tax attractive country in which to invest�.

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About Select Property:

Select Property was established in 2003 with the aim of enabling more people to benefit from the lifestyle and financial rewards of owning a property abroad. The company searches the world to identify those countries and regions which are considered real-estate investment hotspots – locations which can potentially make the strongest financial return. The investment company�s expert team then carefully selects every development in accordance with five key principals: ease of purchase, Price, Location, Desirability and Credibility. By using these principles as the benchmark for each development Select Property ensure its customers have access to an impressive portfolio of overseas property.

Select Property currently offers investment property in Dubai, Turkey, Spain, Morocco and Bulgaria.

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(PRLEAP.COM)
In the overseas property investment market and its constant search for fresh vocational resources, it surely won�t be long before the current niche of Estonia sees its property prices soar. David Stanley Redfern Ltd, an overseas property investment specialist can offer first time and experienced investors alike, exclusive investment opportunities from as little as 31, 538 euros. Estonia�s massive array of investment opportunities are criminally overlooked all too often. Both its inherently beautiful, untouched land and equally majestic property developments simply lay dormant, waiting to realise their true potential for the more keen investors out there.

First to be inhabited in 8500 B.C, the modern day city of Parnu is now Estonia�s summer capital and a popular vacation resort that hosts the magnificent Parnu River and its numerous vast beaches. Not only does it feature hotels and restaurants to accommodate its many visitors, but also boasts its own airport which brings its visitors straight to the heart of the stunning region. Perhaps Parnu�s most notable and revered asset however is its famous therapeutic mud baths. Known for their astonishing healing qualities, they draw droves of sufferers of an array of disorders from around the globe.

Koonga Parish is located just 35 km from Parnu and is the site of an 8.5 hectare plot of pure forest featuring land. Its surrounding stone wall perimeter is easily accessible and the 31000 euro price reflects just how accessible this expansive and breathtaking overseas investment opportunity is. Contact David Stanley Redfern Ltd if their exclusive offer appeals to you, keep reading if you�re looking to buy into something more developed and readily hospitable.

Within a 10 minute drive away from prestigious Parnu is the township of Audru, another mesmeric Estonian Parish. In sharp contrast to the aforementioned plot, the price tag here perfectly illustrates the immensely varied property investment opportunities simply lying in wait within Estonia�s boundaries. £629,333 will buy you an accessible 5.03 hectare plot of land that�s virtually incomparable to any other worldwide location and is exclusively available through overseas property investment specialists David Stanley Redfern Ltd.

Only 24 planned plots are available (15 private houses and 9 semi-detached houses).and each includes all the necessary utilities and individual street lit access, as well as maintenance of the surrounding lush plant life. With the splendour of Valgeranna beach and golf course immediately within their sandy shore based locale, it�s perhaps understandable why these remarkably auspicious plots are as costly as they are. For full details of this alluring overseas property investment opportunity, contact David Stanley Redfern Ltd.

Showcasing both ends of an opulent Estonian property scale goes a long way to emphasise the sheer volume of the country�s many hidden treasures. So, from an affordable £22,000 that�s perhaps more appealing to the first time buyer to the more illustrious £629,333 plots that perhaps hold more appeal for the more established investor, the opportunities that fall in-between can obviously vary in cost, specification and nature. From log cabins to modern apartments and the hinted at gorgeous landscapes that host them, Estonia has an as yet unappreciated abundance of all these attractions!

Take time to research Estonia at http://www.davidstanleyredfern.com/Estonia.aspx

About David Stanley Redfern Ltd

David Stanley Redfern Ltd is an overseas property specialist, working directly with developers in more than forty countries. All properties are exclusive to David Stanley Redfern Ltd, giving an unparalleled selection of resale and new builds. David Stanley Redfern Ltd is AIPP accredited.

Please direct all media queries, requests for press information and editorial details, to media@davidstanleyredfern.com

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(PRLEAP.COM) Liz Moore and Associates has launched a Commercial Services Division and has welcomed Karen Reinthaler to their team of agents to lead the division. Reinthaler transferred to Liz Moore and Associates from Divaris Real Estate in Oyster Point.

A native of San Francisco Bay Area, Reinthaler graduated from San Diego State University with a Bachelor of Arts degree in physical education and obtained secondary level teaching credentials.

Before beginning her career in commercial real estate, Reinthaler worked as an Account Executive for various Fortune 500 companies, such as Kodak, Sprint and Motorola.

While at Divaris Real Estate, she was awarded numerous distinguished sales awards.

Liz Moore and Associates offers 7 real estate services under one roof, and is committed to giving their clients the best real estate experience possible.

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(PRLEAP.COM) RALEIGH, N.C. � Joey Robbins, vice president and managing broker for the Coldwell Banker Howard Perry and Walston Cary Parkway office, has announced that Victoriya Bobbitt and Jesse Dalton have joined the firm as new sales associates. Bobbitt has previous experience in teaching, construction management and office administration and received her associate�s in education. Bobbitt resides in Morrisville with her husband Mel Steven Bobbitt. Dalton has had experience as a veterinary technician for the past 5 years. She earned her bachelor�s in Spanish language and literature from NC State University. She resides in Holly Springs with her husband Jacob Dalton.

Related Links:
http://www.hpw.com
http:///www.mmimarketing.com

News Facts:
� Joey Robbins, vice president and managing broker for the Coldwell Banker Howard Perry and Walston Cary Parkway office, has announced that Victoriya Bobbitt and Jesse Dalton have joined the firm as new sales associates.
� Bobbitt has previous experience in teaching, construction management and office administration and received her associate�s in education.
� Bobbitt resides in Morrisville with her husband Mel Steven Bobbitt.
� Dalton has had experience as a veterinary technician for the past 5 years.
� She earned her bachelor�s in Spanish language and literature from NC State University.
� She resides in Holly Springs with her husband Jacob Dalton.

Quotes:
�We are excited to welcome Victoriya and Jesse to the Coldwell Banker Howard Perry and Walston Cary Parkway team,� said Robbins. �I am confident that they will be assets to our team as we continue to grow and provide our customers with the best service possible.�

About Coldwell Banker Howard Perry And Walston:
Howard Perry, an established builder, and Don Walston, a real estate entrepreneur, formed Coldwell Banker Howard Perry and Walston in 1972. Today the company has over 700 real estate professionals, 13 sales offices, the area�s premier new homes division, a mortgage company, insurance services division, title company, an award winning relocation division, a growing Concierge home services division, the area�s number one real estate school, and the state�s number one real estate Web site. The company has become the largest full-service residential real estate company in the Triangle and one of the leading realty firms in the nation, with more than 11,000 transactions a year and almost $3 billion in sales. In 2006, Coldwell Banker Howard Perry and Walston was recognized among the 50 fastest growing private companies in the Triangle by the Triangle Business Journal. For more information about Coldwell Banker Howard Perry and Walston, visit their Web site at http://www.hpw.com.

Keywords:
Joey Robbins, Coldwell Banker Howard Perry and Walston, North Carolina real estate, Triangle real estate, Cary real estate, Cary Parkway, Victoriya Bobbitt, Jesse Dalton, MMI Associates, Inc

Patty Briguglio
MMI Associates, Inc.
919-233-6600
patty@mmimarketing.com
PR Firms Raleigh, NC

(end)

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(PRLEAP.COM) Poinciana, FL—-This fall, the color and pageantry at Solivita® (http://www.solivita.com) will center around the opening of four Tuscan-style, attached single-family model Orlando golf course homes in The Courtyards at Montelena.

Priced from the low $200s to $300s, the maintenance-free courtyard Orlando retirement homes by Avatar Properties Inc. have been one of the hottest sellers in this award-winning, active adult community, located approximately 21 miles south of Walt Disney World® in Orlando.

Forty percent of the 1 and 2 story homes have been sold prior to the opening and Avatar expects those numbers to climb once homebuyers have an opportunity to actually tour and experience the four furnished models.

�Homebuyer response to our maintenance-free courtyard homes has been very strong. The homes are designed to provide a comfortable, maintenance�free lifestyle that is tailor-made for homeowners who have spent their entire lives working and raising families and now want to enjoy their leisure time without being burdened by yard work and exterior home maintenance,� says Marty Cohn, Solivita�s® Director of sales.

Avatar plans to build 170 two and three bedroom homes in pairs of two in the initial phase of the community, just north of Solivita�s® Village Center and model home park. Plans are of concrete block construction and offer 1,498 to 2,241 sq. ft. of air-conditioned living, plus one-car garages with golf cart bays, private entry courtyards, and covered and screened rear lanais.

The Tuscan theme of the new maintenance-free courtyard homes is dramatized by colorful textured stucco exteriors, concrete tile roofs, decorative coach lamps, and brick paver driveways, walkways, courtyards and lanais.

Plans feature 9�4� vaulted ceilings throughout, decorative coffered ceilings in master suites and master baths, den/media rooms in three plans, lofts in the two 2-story plans, an office/hobby room in one plan, ceramic tile in all foyers, kitchens, and baths, and wall-to-wall carpeting in non-tiled areas.

Homemaker-friendly kitchens with adjoining breakfast rooms feature 42-inch upper oak wood cabinetry and Whirlpool appliance packages including 18 cubic foot refrigerators with icemakers, smooth-top self-cleaning ranges with re-circulating range hoods, and multi-cycle dishwashers.

Master baths include his-and-hers adult-height vanities with separate sinks and knee space make-up areas, oak wood cabinetry, and spacious glass-enclosed showers with bench seats and ceramic tile surrounds.

To promote the maintenance-free lifestyle, the applicable homeowners association will provide all landscape and irrigation maintenance to include mowing, weeding, trimming, turf pest control, fertilization, irrigation system adjustments and repair, and plant replacement. The association will also provide an annual exterior pressure cleaning including driveways, and reserve funds to repaint every home once every seven years.

The Courtyards at Montelena joins Solivita�s® five collections of detached single-family homes with 20 plans currently priced from the upper $100s to over $500,000.

Solivita�s® existing amenities include two 18-hole championship golf courses at The Stonegate Golf Club and a Mediterranean-style Village Center highlighted by the 32,000 sq. ft. Riviera Spa & Fitness Center, the Starlite Ballroom, three restaurants, the Waterfront Galleries where residents can participate in various arts and crafts classes, and Freedom Park which includes five lighted tennis courts, five lighted pickle-ball courts, and a championship caliber softball diamond.

Two additional lighted tennis courts are located in the Venezia neighborhood, and two more are planned for The Palms, Solivita�s® new upscale amenity complex which is scheduled to open in December 2007. It is planned to include a 19,000 sq. ft. clubhouse with state-of-the-art fitness center, 4,000 sq. ft. outdoor heated lap and splash pool, two heated whirlpool spas, two lighted bocce courts, four lighted pickle-ball courts, and a fireplace piazza.

Additional information can be found on the community�s website at http://www.solivita.com/courtyards, or by contacting the Solivita® sales and information center at (863) 427-7000.

About Solivita®: Solivita® (http://www.solivita.com) is an award winning Orlando retirement homes community that offers luxurious lifestyle living for those ages 55 and better. With more than 70 clubs and organizations, over 100 weekly activities, and luxury living amenities, the community is designed for those who choose to live their retirement years with purpose and excitement.

About This Release
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